10.07.2011
Medical Park seeks bigger slice of health tourism pie

Turkey’s Medical Park Hospitals Group has set high goals in health tourism with new hospital investments in Turkey. The top executive of the company said they have the potential to secure a 10 percent share in the country’s health tourism industry.

The group targets to total $40 million in health tourism revenue this year with new hospital investments, aiming to increase this figure to $500 million in the next five years.

“If the issue is taken seriously, some $5 billion can be earned in the country’s health tourism in the next five years,” Muharrem Usta, board chairman of Medical Park said, speaking during a press meeting Thursday. “As Medical Park, we may get 10 percent of this total amount.”

One of the leading private hospital groups with its 17 hospitals, Medical Group aims to expand its “patient segment” with new hospital investments in Acarkent, a luxury site in Istanbul’s Beykoz neighborhood, Ulus neighborhood and Aegean province of İzmir.

Medical Park has already been welcoming foreign patients in various fields including cardiovascular diseases, transplants, bone marrow transplants, plastic surgery and hair transplantation, Usta said. “We currently welcome patients from some European countries such as the Netherlands, Germany, France, Belgium, Russia, Ukraine, Middle East, Balkans and some African countries,” he said. “We aim to attract people from more countries.”

Commenting on the Turkish government’s “city hospitals” project, Usta said. “As we all know, giant city hospitals are set to be established. Therefore, while taking investment decisions, the private sector should think carefully.”

http://www.hurriyetdailynews.com/n.php?n=medical-park-seeks-bigger-slice-of-health-tourism-pie-2011-07-07